Print advertising is extremely versatile. For as many purposes as it can serve, print advertising takes many formats.
The following are some of the many examples of the various media included in print advertising:
- Direct Mail
- In store signage
As we said, print is versatile. Remember that Department of Labor study we showed you earlier? Yes? Good - you are reading our entire site! For that reason, Print should be classified as a secondary or even tertiary buy (depending on you objectives). Print can be a great compliment to other advertising that you are doing; if done properly. Do you see a theme running here yet?